The global rise of bubble tea has been supported by compelling statistics that highlight its growing popularity and increasing demand. Let’s take a closer look at some key statistics that shed light on the global bubble tea market:

  • Market Size: The global bubble tea market size has been steadily expanding. According to a report by Grand View Research, the global bubble tea market was valued at USD 2.02 billion in 2019 and is projected to reach USD 4.3 billion by, with a CAGR of 8.0% during the forecast period.
  • Regional Growth: Asia Pacific has been the dominant market for bubble tea, with countries like Taiwan, China, and South Korea leading the way. However, the popularity of bubble tea has expanded beyond Asia, with North America, Europe, and other regions experiencing significant growth in recent years.
  • North America: The bubble tea market in North America has witnessed remarkable growth. According to a report by Research and Markets, the North American bubble tea market was valued at USD 1.19 billion in 2019 and is expected to reach USD 1.95 billion by, growing at a CAGR of 6.8% during the forecast period.
  • Europe: The bubble tea market in Europe has also seen a surge in demand. Countries like the United Kingdom, Germany, and France have witnessed a rise in the number of bubble tea shops and increasing consumer interest. The European bubble tea market is projected to grow significantly in the coming years.
  • Market Segmentation: The bubble tea market is segmented based on type, which includes milk tea, fruit tea, and others. Among these, milk tea holds a significant market share due to its traditional appeal, followed by fruit tea, which is gaining popularity among health-conscious consumers.
  • Tapioca Pearls Market: Tapioca pearls, the essential component of bubble tea, have also witnessed a surge in demand. The global tapioca pearls market size was valued at USD 444.9 million in and is expected to reach USD 1.1 billion by, with a CAGR of 11.8% during the forecast period.
  • Consumer Demographics: Bubble tea’s popularity spans various demographics. It is particularly popular among younger generations, including millennials and Generation who appreciate its unique flavors, aesthetic appeal, and experiential nature of Bubbleology.
  • Online Ordering and Delivery: The rise of online platforms and food delivery services has further contributed to the growth of the bubble tea market. Many bubble tea shops now offer online ordering options and partner with delivery services to meet consumer demand for convenience and accessibility.

These statistics indicate a significant rise in the global bubble tea market, driven by factors such as increasing consumer preference for unique food and beverage experiences, globalization, and social media influence. With a projected expansion in market size, the bubble tea industry is poised for continued growth and innovation, catering to the evolving tastes and preferences of consumers worldwide.